Videos on websites improve conversion and organic traffic.  Videos published on social media often have higher share rates than photos and text combined. If a picture is worth a thousand words, video is even more valuable.  

If you want to increase your video marketing, LALM Marketing can help. We develop video concepts, working with cenimatography quality videographers to film and produce.  Informal video for social media can be produced without the expense of professional videography.  LALM Marketing also promotes videos via social media, email and websites.

our video marketing services

video conceptualization and script writing

videographer outsourcing and coordination

edit management

online publication and promotion

brands we've worked with

World petroleum congress: International version

The World Petroleum Congress (WPC) is the premier global oil & gas forum. It attracts the highest level industry and government leaders from around the world, including heads of state, ministers of energy and C-suite executives. LALM Marketing conceptualized, wrote the script and managed edits for this video promoting WPC 2020 in Houston. Vision filmed and edited the video.

brand culture video: g&h diversified

Branding is how your audience perceives and even feels about your organization.  Branding videos help viewers "get to know" your brand and organizational culture.   This video conveys the continuous improvement, client focused culture of G&H, as exemplified by the motto Always building. Always better. LALM Marketing wrote the script, managed filming and edits.  Kevin Peeples filmed and edited the video.

BRANDING VIDEO: YELLOW JACKET OIL TOOLS

This video was designed to communicate the innovative, customer centric culture of Yellow Jacket Oil Tools and the brand key value proposition of delivering more productive, safe and durable tools.  LALM Marketing wrote the script, managed filming and edits.  Kevin Peeples filmed and edited the video.

HOUSTON: MODIFIED INTERNATIONAL VIDEO

Designed to promote a multicultural Houston, variations of this video have been used for multiple VisitHouston initiatives.  For the 2020 and 2014 World Petroleum Congress (WPC) bids, LALM Marketing expanded content to include Houston's diversity of industry. LALM wrote new content, recruited talent and managed edits.  Zen Films filmed and edited.  The WPC video is unavailable, but LALM content is used in this version.

World petroleum congress: USA/ HOUsTON version

Last held in the USA in 1987, the 2020 World Petroleum Congress (WPC 2020) provides a singular opportunity for United States based companies to showcase their technologies, thought leadership & innovations to global industry leaders. LALM Marketing conceptualized, wrote the script and managed edits for this video. Vision filmed and edited the video.

BRAND video: why G&H DIVERSIFIED?

The G&H Diversified brand key value proposition and product differentiator is: save lead time and cost with one shop that does more. This video visually demonstrates the many metal manufacturing services which make the G&H value proposition possible. LALM Marketing wrote the script, managed filming and edits.  Kevin Peeples filmed and edited the video.

1 OF 8 product videos: G&H DIVERSIFIED

To support segmented marketing, LALM Marketing produced eight product videos, each highlighting one G&H service.  The videos were digitally promoted via G&H website, email and social media. LALM Marketing wrote the script, managed filming and edits.  Kevin Peeples filmed and edited the video.

Houston: translated into 8 languages

This video, translated into multiple languages, is a perennial promotional tool for Houston, used primarily in international markets.  As needed, the video is updated, with new content carefully selected and translated into eight or more languages.  On one occasion, LALM Marketing managed the updating and translation for the portfolio of videos.  This video is an example of the current video version in English.

Thinking about working with LALM Marketing?

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